Market your business on Instagram and WhatsApp

Posting is not the same as marketing. Lots of businesses post every day and still don’t sell. Friends like the post and nobody orders. A boost brings plenty of views and not one DM. People ask “how much?” and then disappear. Marketing is posting with a plan: the right people, the right message, and a clear next step every time.

This free guide gives you that plan, one day at a time.

What’s inside:

• How to know exactly who you serve, and say what you do in one line
• A checklist for an Instagram profile that sells, and a proper WhatsApp Business setup
• Content pillars, so you never wonder what to post again
• Which format to use: reels, carousels, stories, lives or WhatsApp status
• Hooks people stop for, and a caption formula that gets DMs
• Calls to action that work, including keywords like “Send CAKE”
• How to collect reviews and use social proof
• Free ways to grow: collabs, comments, referrals and communities
• How to work with creators, and how to boost posts on a small budget
• DM scripts that turn “how much?” into a paid order
• Broadcasts people want to read, and the numbers to track every week
• A day-by-day 30-day plan and a printable worksheet

It’s 32 pages, free, and the 30-day plan inside is one you can start today.

The guide is for anyone in Nigeria selling a product or service from their phone: bakers, stylists, tailors, photographers, caterers, coaches and small shops. All you need is Instagram, the free WhatsApp Business app and about an hour a day. You don’t need Next Mile to use it. The last section shows how Next Mile can help once the DMs start coming in.